We back founders building embedded electronics with disruptive potential. The Embedded Accelerator by ANDTr provides rapid prototyping support, expert mentoring and go-to-market guidance. Our goal? Help founders move beyond DIY and into scalable, manufacturable systems.
Investors Network
by ANDTr
Where vision turns into physical reality
Application open October 2025.
by ANDtr
Investor Network
Where vision turns into physical reality
Launching Autumn 2025
Invest in the next generation of embedded tech
Let's talk.
Each cohort, we’ll add approximately 10 startups to the accelerator. Our alumni will keep growing and start looking to raise their seed and series A+ rounds soon.
We’re looking for investors who value technical depth, commercial clarity, and long-term systems thinking.
If that’s you, we’d love to connect.
- Get pitching event invites
- Request cohort profiles
- Explore investment opportunities with our alumni
Why partner with ANDTr?
- Curated dealflow: Our startups, SMEs, and researchers are building embedded products at Technology Readiness Level 2 or higher. Founders want to rapid prototype, attract investment, and grow.
- Facilities built for scale: Our lab includes electronics equipment, rapid prototyping tools, and a co-working space. You’re able to access demos, test data and manufacturing evidence before you write a cheque.
- Aligned capital: We offer up to £25k prototype support per team to de-risk product development.
Cohort-to-Cohort Impact
Every cohort fuels the next. A portion of our profits are reinvested to expand funding for future innovators, creating a self-sustaining platform for scalable electronics. Your investment doesn’t just support one founder – it strengthens the entire ecosystem.
