Technology is at the heart of society, getting the right product with the right technology is key to business success.

Understanding technology

Getting to grips with the essential elements of complex technologies is the key to survival of any company. Systems interactions & the detailed level of knowledge required mean that it can be difficult to assess the technology with little practical experience.

At AND we combine practice & consulting on a daily basis. Our strap line 'Innovation with Purpose' has been chosen carefully to reflect our goal of using the best technologies available, most suited to the task at hand.

Questions we help to answer

□ Is this technology likely to work & how much is it worth?
□ How can I best create value from my technology?
□ Do the Intellectual Property (IP) Rights really add value to the product?
□ What is the most appropriate business model for my IP?
□ Can I create new Intellectual Property in this field?'
□ I need to undertake due diligence on this technology company - can you help?
□ What IP do I have?
□ Is it better for me to develop new technology or re-use existing?
□ What is the best practise in technology management?

The answers to these questions can be simple, but getting the answer often requires untangling a complex set of dependencies, & most importantly understanding how underlying technologies are applied.

How we can help

To answer the questions we can undertake: Audits, valuations, evaluations, trials & studies. We draw on our international experience in practice & our knowledge base which has built up over 30 years of technology innovation & development. Specialist areas include, embedded software, RF design, green-tech, from concept to system delivery.

Please contact our lead consultant, Valerie Thorn [and@andtr.com] - an expert in technology development & intellectual property.